Alejandro Magno y sus soldados están cruzando un inmenso desierto. De repente un grupo de scouts, se dirigen a toda velocidad hacia Alejandro. Han encontrado un pequeño manantial.  Y como regalo le han traído un casco lleno de agua. Se lo entregan. Alejandro, sediento, alza el casco y derrama el precioso líquido sobre la arena. Inmediatamente […]

It took me almost 5 days, 5 airports, and 2 failed flight boardings to travel from Lithuania where I currently live to my home country, Panama. A COVID travel restriction to Panama turned a relatively short trip into an odyssey.  I am sitting on a windy terrace after a hearty breakfast sipping on black Russian […]

Read More on Amazon Energy vibrations in places (and people) is something that I´ve always read intuitively–as I guess all of us do. So I´ve decided to share some of these.  High energy places  Any place that signals prosperity, learning, challenging yourself, improvement, achievement, family, wealth, curiosity, creativity. Or simply reflects order, tidiness, and well-being.  […]

Cuando Joan Harris se bajó de un bus proveniente de su pueblo en Michigan a la protesta en contra de la prohibición del LSD en San Francisco, California, ella supo que estaba en el ojo del anti-establecimiento. Esto fue en el 67. Cuando los hippies eran la antítesis a los bien peinados 50s. “Que bien […]

Many of the figures immortalized in statues around the world did some questionable things. And modern society is right in calling them out. However, taking the statues down is an enormous error of judgment. The “take the statues down” crowd is viewing history from a 2020 lens. Sure, they might have good intentions and their […]

The short version of this post: Your prospect is Clark Kent, an average person with a very special destiny. But, for him to fulfill that destiny he needs whatever it is you are selling. That´s copywriting in a nutshell.  Now, the long version:  Copywriting is simple. It´s copywriters that make it complicated. They are salesmen […]

I know a girl who acted as an extra in 2 or 3 commercials. She says she is an actress. Well, she is an actress…In her dreams at least. Like many others, she lives fantasizing and reaping the benefits–in social media likes–of calling herself an actress. Without actually being one.  I don’t blame her. Acting […]

Cada hombre tiene una misión. Un propósito que le llama la atención más que cualquier otro. Un llamado que sacude sus pasiones y lo abruma de deseo. Algo que quiere–y sabe– que puede lograr.  Pero hacemos lo posible por no perseguir esa misión.   ¿Y qué hacemos mientras? Nos saboteamos con porquerías. Borracheras, drogas, dramas, redes, […]